grinding it out the making of mcdonalds

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Grinding It Out

Author : Ray Kroc
ISBN : 9781250127518
Genre : Biography & Autobiography
File Size : 25. 24 MB
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"He either enchants or antagonizes everyone he meets. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It Out Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was fifty-two years old when he opened his first franchise. In Grinding It Out, you'll meet the man behind McDonald's, one of the largest fast-food corporations in the world with over 32,000 stores around the globe. Irrepressible enthusiast, intuitive people person, and born storyteller, Kroc will fascinate and inspire you on every page.

Grinding It Out

Author : Ray Kroc
ISBN : 9781250127501
Genre : Biography & Autobiography
File Size : 24. 70 MB
Format : PDF
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"He either enchants or antagonizes everyone he meets. But even his enemies agree there are three things Ray Kroc does damned well: sell hamburgers, make money, and tell stories." --from Grinding It Out Few entrepreneurs can claim to have radically changed the way we live, and Ray Kroc is one of them. His revolutions in food-service automation, franchising, shared national training, and advertising have earned him a place beside the men and women who have founded not only businesses, but entire empires. But even more interesting than Ray Kroc the business man is Ray Kroc the man. Not your typical self-made tycoon, Kroc was fifty-two years old when he opened his first franchise. In Grinding It Out, you'll meet the man behind McDonald's, one of the largest fast-food corporations in the world with over 32,000 stores around the globe. Irrepressible enthusiast, intuitive people person, and born storyteller, Kroc will fascinate and inspire you on every page.

Mcdonald S

Author : John F. Love
ISBN : 1439508445
Genre : Business & Economics
File Size : 61. 27 MB
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Discusses the people, the strategies, and the innovations that turned a hamburger stand into a multi-billion-dollar corporation that revolutionized an industry and influenced the culture of America.

Ray And Joan

Author : Lisa Napoli
ISBN : 1410496708
Genre : Biography & Autobiography
File Size : 80. 71 MB
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Summary Analysis Review Of Ray Kroc S Grinding It Out With Robert Anderson By Instaread

Author : Instaread
ISBN : 1683786378
Genre : Study Aids
File Size : 22. 34 MB
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Summary, Analysis & Review of Ray Kroc's Grinding It Out with Robert Anderson by Instaread Preview Grinding It Out: The Making of McDonald's is Ray Kroc's rags-to-riches story of how he built the fast-food behemoth McDonald's from the ground up. His book has been widely recognized as a business executive's bible for how to succeed. Kroc narrates his life story and demonstrates how the grit and determination he used as a paper cup salesman led him through a series of twists and turns to meet the McDonald brothers, Richard and Maurice, who were running a successful hamburger stand in San Bernardino, California. From there, he constructed one of the world's most successful franchise systems and built an empire that continues to dominate its industry even now, decades after his death. Kroc initially met the McDonald brothers at their San Bernardino restaurant in 1955. At the time, Kroc was running a business selling commercial milkshake machines. He believed that if he could franchise the McDonald's business, he'd... PLEASE NOTE: This is a Summary, Analysis & Review of the book and NOT the original book. Inside this Summary, Analysis & Review of Ray Kroc's Grinding It Out with Robert Anderson by Instaread: Overview of the Book Important People Key Takeaways Analysis of Key Takeaways About the Author With Instaread, you can get the key takeaways and analysis of a book in 15 minutes. We read every chapter, identify the key takeaways and analyze them for your convenience. Visit our website at instaread.co.

Colonel Sanders And The American Dream

Author : Josh Ozersky
ISBN : 9780292742857
Genre : Biography & Autobiography
File Size : 80. 34 MB
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From Aunt Jemima and Uncle Ben to the Jolly Green Giant and Ronald McDonald, corporate icons sell billions of dollars’ worth of products. But only one of them was ever a real person—Colonel Sanders of Kentucky Fried Chicken/KFC. From a 1930s roadside café in Corbin, Kentucky, Harland Sanders launched a fried chicken business that now circles the globe, serving “finger lickin’ good” chicken to more than twelve million people every day. But to get there, he had to give up control of his company and even his own image, becoming a mere symbol to people today who don’t know that Colonel Sanders was a very real human being. This book tells his story—the story of a dirt-poor striver with unlimited ambition who personified the American Dream. Acclaimed cultural historian Josh Ozersky defines the American Dream as being able to transcend your roots and create yourself as you see fit. Harland Sanders did exactly that. Forced at age ten to go to work to help support his widowed mother and sisters, he failed at job after job until he went into business for himself as a gas station/café/motel owner and finally achieved a comfortable, middle-class life. But then the interstate bypassed his business and, at sixty-five, Sanders went broke again. Packing his car with a pressure cooker and his secret blend of eleven herbs and spices, he began peddling the recipe for “Colonel Sanders’ Kentucky Fried Chicken” to small-town diners in exchange for a nickel for each chicken they sold. Ozersky traces the rise of Kentucky Fried Chicken from this unlikely beginning, telling the dramatic story of Sanders’ self-transformation into “The Colonel,” his truculent relationship with KFC management as their often-disregarded goodwill ambassador, and his equally turbulent afterlife as the world’s most recognizable commercial icon.

Alibaba

Author : Duncan Clark
ISBN : 9780062413420
Genre : Business & Economics
File Size : 76. 96 MB
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An engrossing, insider’s account of how a teacher built one of the world’s most valuable companies—rivaling Walmart and Amazon—and forever reshaped the global economy In just a decade and a half, Jack Ma, a man from modest beginnings who started out as an English teacher, founded Alibaba and built it into one of the world’s largest companies, an e-commerce empire on which hundreds of millions of Chinese consumers depend. In 2014, Alibaba’s $25 billion IPO was the largest global IPO in history. A Rockefeller of his time, who is courted by CEOs and presidents around the world, Jack is an icon for China’s booming private sector and the gatekeeper to hundreds of millions of middle-class consumers. Duncan Clark first met Jack in 1999 in the small apartment where Jack founded Alibaba. Granted unprecedented access to a wealth of new material, including exclusive interviews, Clark draws on his own experience as an early adviser to Alibaba as well as his two decades in China chronicling the Internet’s impact on the country to create an authoritative, compelling narrative account of Alibaba’s rise. How did Jack overcome his humble origins and early failures to achieve massive success with Alibaba? How did he outsmart rival entrepreneurs from both China and Silicon Valley? Can Alibaba maintain its 80 percent market share? As it forges ahead into finance and entertainment, are there limits to Alibaba’s ambitions? How does the Chinese government view its rise? Will Alibaba expand farther overseas, including into the United States? Clark tells Alibaba’s tale in the context of China’s momentous economic and social changes, illuminating an unlikely corporate titan as never before. Advance Praise For Alibaba “Anybody who thinks the Chinese just copy or steal technology from the West should read this book and think again. Jack Ma is part Bill Gates, part Steve Jobs, part Larry Page, part Sergey Brin, and part Mark Zuckerberg, all rolled into one.”—Sir Martin Sorrell, CEO of WPP “Duncan Clark gets into the heart and soul of Alibaba and its founder, Jack Ma, who deftly maneuvered through the discontinuities and barriers in China to create one of the greatest companies in the world. China has thrived under the leadership of Jack Ma. This book is a must-read for anyone who wants to understand the present China and the heartbeat of a great entrepreneur.”—Tim Draper, founder of Draper Associates, DFJ, and Draper University “This book provides excellent insight into the world of Jack Ma, perhaps the most famous of the leaders of the new economy in China. Duncan Clark is a real China ‘Old Hand,’ unique in his knowledge of the Jack Ma generation. This book is definitely on the short list for those who wish to understand the Chinese economy today.”—Ken Wilcox, Chairman Emeritus, Silicon Valley Bank

Inside Coca Cola

Author : Neville Isdell
ISBN : 9781429988896
Genre : Business & Economics
File Size : 47. 83 MB
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The first book by a Coca-Cola CEO tells the remarkable story of the company's revival Neville Isdell was a key player at Coca-Cola for more than 30 years, retiring in 2009 as CEO after regilding the tarnished brand image of the world's leading soft-drink company. This first book by a Coca-Cola CEO tells an extraordinary personal and professional world-wide story, ranging from Northern Ireland to South Africa to Australia, the Philippines, Russia, Germany, India, South Africa and Turkey. Isdell helped put out huge public relations fires (India and Turkey), opened markets(Russia, Eastern Europe, Philippines and Africa), championed Muhtar Kent, the current Turkish-American CEO, all while living the ideal of corporate responsibility. Isdell's, and Coke's, story is newsy without being gossipy; principled without being preachy. Inside Coca-Cola is filled with stories and lessons appealing to anybody who has ever taken "the pause that refreshes." It's also a readable and important look at how companies can market and govern themselves more-ethically and to great success.

Sam Walton

Author : Sam Walton
ISBN : 9780307763693
Genre : Biography & Autobiography
File Size : 44. 15 MB
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Meet a genuine American folk hero cut from the homespun cloth of America's heartland: Sam Walton, who parlayed a single dime store in a hardscrabble cotton town into Wal-Mart, the largest retailer in the world. The undisputed merchant king of the late twentieth century, Sam never lost the common touch. Here, finally, inimitable words. Genuinely modest, but always sure if his ambitions and achievements. Sam shares his thinking in a candid, straight-from-the-shoulder style. In a story rich with anecdotes and the "rules of the road" of both Main Street and Wall Street, Sam Walton chronicles the inspiration, heart, and optimism that propelled him to lasso the American Dream.

Dave S Way

Author : R. David Thomas
ISBN : 0425135012
Genre : Biography & Autobiography
File Size : 52. 18 MB
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The founder of Wendy's International uses anecdotes to reveal the secrets behind his success, offering his marketing and management principles and discussing the connection between family values and business strength. Reprint.

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