relevance making stuff that matters

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Relevance

Author : Tim Manners
ISBN : 9781440634611
Genre : Business & Economics
File Size : 29. 87 MB
Format : PDF, Kindle
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After years studying remarkable companies and speaking to some of the most influential leaders around, Tim Manners has discovered a solution to the marketing woes of many brands. Stop worrying about demographics, fads, and cutting-edge advertising. Instead, focus on relevance. Manners shares how the best of the best create solutions to their customers’ problems and help them live happier lives. You’ll learn how: Levi’s reasserted relevance when it created wardrobe solutions for men. Dunkin’ Donuts stopped trying to mimic the look and feel of Starbucks and found success by delivering a simple, quick cup of joe. Hasbro reinvented board games for today’s time-pressed consumers. Kleenex’s new germ-fighting tissues helped keep the company relevant by turning a useful product into a necessary one. Staples stopped wasting its shoppers’ time with extraneous products. Nintendo’s simple design for the Wii appealed to consumers of all ages and game designers alike, allowing it to outsell its competitors. The path to sustainable growth for your brand begins with designing meaningful solutions and providing them when and where people need them most. Relevance will teach you how to become—and remain—indispensable.

Student Relevance Matters

Author : Mickey Kolis
ISBN : 9781607099178
Genre : Education
File Size : 75. 49 MB
Format : PDF, Mobi
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The Revenge Of Analog

Author : David Sax
ISBN : 9781610395724
Genre : Business & Economics
File Size : 28. 80 MB
Format : PDF, ePub, Mobi
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One of Michiko Kakutani's (New York Times) top ten books of 2016 A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery have become cool again. Behold the Revenge of Analog. David Sax has uncovered story after story of entrepreneurs, small business owners, and even big corporations who've found a market selling not apps or virtual solutions but real, tangible things. As e-books are supposedly remaking reading, independent bookstores have sprouted up across the country. As music allegedly migrates to the cloud, vinyl record sales have grown more than ten times over the past decade. Even the offices of tech giants like Google and Facebook increasingly rely on pen and paper to drive their brightest ideas. Sax's work reveals a deep truth about how humans shop, interact, and even think. Blending psychology and observant wit with first-rate reportage, Sax shows the limited appeal of the purely digital life-and the robust future of the real world outside it.

Making Social Science Matter

Author : Bent Flyvbjerg
ISBN : 052177568X
Genre : Social Science
File Size : 49. 73 MB
Format : PDF
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New approach demonstrating how social science can be successful, focusing on context, values, and power.

What Matters Now

Author : Gary Hamel
ISBN : 9781118219089
Genre : Business & Economics
File Size : 83. 96 MB
Format : PDF, Kindle
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This is not a book about one thing. It's not a 250-page dissertation on leadership, teams or motivation. Instead, it's an agenda for building organizations that can flourish in a world of diminished hopes, relentless change and ferocious competition. This is not a book about doing better. It's not a manual for people who want to tinker at the margins. Instead, it's an impassioned plea to reinvent management as we know it—to rethink the fundamental assumptions we have about capitalism, organizational life, and the meaning of work. Leaders today confront a world where the unprecedented is the norm. Wherever one looks, one sees the exceptional and the extraordinary: Business newspapers decrying the state of capitalism. Once-innovative companies struggling to save off senescence. Next gen employees shunning blue chips for social start-ups. Corporate miscreants getting pilloried in the blogosphere. Entry barriers tumbling in what were once oligopolistic strongholds. Hundred year-old business models being rendered irrelevant overnight. Newbie organizations crowdsourcing their most creative work. National governments lurching towards bankruptcy. Investors angrily confronting greedy CEOs and complacent boards. Newly omnipotent customers eagerly wielding their power. Social media dramatically transforming the way human beings connect, learn and collaborate. Obviously, there are lots of things that matter now. But in a world of fractured certainties and battered trust, some things matter more than others. While the challenges facing organizations are limitless; leadership bandwidth isn't. That's why you have to be clear about what really matters now. What are the fundamental, make-or-break issues that will determine whether your organization thrives or dives in the years ahead? Hamel identifies five issues are that are paramount: values, innovation, adaptability, passion and ideology. In doing so he presents an essential agenda for leaders everywhere who are eager to... move from defense to offense reverse the tide of commoditization defeat bureaucracy astonish their customers foster extraordinary contribution capture the moral high ground outrun change build a company that's truly fit for the future Concise and to the point, the book will inspire you to rethink your business, your company and how you lead.

Book Review Index 2009

Author : Dana Ferguson
ISBN : 1414419120
Genre : Language Arts & Disciplines
File Size : 81. 91 MB
Format : PDF, ePub, Mobi
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Stuff Matters

Author : Mark Miodownik
ISBN : 9780544236042
Genre : History
File Size : 73. 80 MB
Format : PDF, Mobi
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A world-leading materials scientist presents an engrossing collection of stories that explain the science and history of materials, from the plastic in our appliances to the elastic in our underpants, revealing the miracles of engineering that seep into our everyday lives. 25,000 first printing.

Odyssey

Author : Homer
ISBN : 1603843701
Genre : Literary Criticism
File Size : 59. 34 MB
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A translation of the epic poem retells the story of Odysseus's ten-year voyage home to Ithaca after the Trojan War.

Breakfast At The Victory

Author : James P. Carse
ISBN : 9780061860164
Genre : Philosophy
File Size : 43. 16 MB
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"This was true mystical vision. This I could never have anticipated. But I knew that we were both on the same galactic journey into the great void that contains us all. I was standing before a boundlessness that could swallow the stars in a heartbeat."--from Breakfast at the Victory

Instant Relevance

Author : Denis Sheeran
ISBN : 0996989595
Genre :
File Size : 49. 88 MB
Format : PDF
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Every day, students in schools around the world ask, "When will I use this in real life?" In Instant Relevance, Denis Sheeran equips you to create engaging lessons from experiences that matter to your students. They will begin to see meaningful connections between the real-world and what they learn in school - because that's when learning sticks!

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